Top Navigation and Maps Apps on iOS in the UK: Q2 2025 Performance

In the second quarter of 2025, the top navigation and maps applications on iOS in the United Kingdom showcased varied performance patterns. Here's an overview of the key trends observed for each app, based on Sensor Tower data.

Google Maps maintained a consistent presence with weekly downloads mostly hovering around 53K to 64K. The highest downloads occurred in the final week of June, reaching approximately 64K. Active users fluctuated slightly, peaking at over 20.9M by late June, despite a modest revenue spike to $13 in late May.

Waze Navigation & Live Traffic experienced a gradual increase in downloads, peaking at about 40K at the end of June. Active users climbed steadily from over 2.1M to nearly 2.5M, indicating a solid user base despite no recorded revenue.

what3words: Navigation & Maps saw a notable rise in downloads, reaching a peak of about 33K in late June. Active users also increased, ending the quarter at approximately 710K, reflecting growing interest in this unique mapping solution.

myRAC showed fluctuating download numbers, with a notable increase to about 22K in late June. Active users ranged from around 93K to a high of 106K, demonstrating steady engagement throughout the quarter.

Google Earth maintained stable download numbers around 16K to 18K. The app's active users witnessed a peak of over 441K in mid-April, although it settled back to approximately 396K by the end of June.

These insights highlight the dynamic performance of navigation and maps apps in the UK, with Sensor Tower providing a detailed look into user engagement and download trends.